189 lines
3.0 KiB
HTML
189 lines
3.0 KiB
HTML
<!DOCTYPE HTML PUBLIC "-//W3C//DTD HTML 4.0 Transitional//EN">
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<HTML
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><HEAD
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><TITLE
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>Working the Trade Show</TITLE
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><META
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NAME="GENERATOR"
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CONTENT="Modular DocBook HTML Stylesheet Version 1.7"><LINK
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REL="HOME"
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TITLE="Guide to Managing Media and Public Relations in the Linux Community
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"
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HREF="index.html"><LINK
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REL="PREVIOUS"
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TITLE="Don't Forget Emphasizing Core Messages"
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HREF="emphasize_core_msgs.html"><LINK
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REL="NEXT"
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TITLE="Arranging Speaking Opportunities"
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HREF="speaking_opps.html"></HEAD
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><BODY
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CLASS="chapter"
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BGCOLOR="#FFFFFF"
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TEXT="#000000"
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LINK="#0000FF"
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VLINK="#840084"
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ALINK="#0000FF"
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><DIV
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CLASS="NAVHEADER"
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SUMMARY="Header navigation table"
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BORDER="0"
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CELLPADDING="0"
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CELLSPACING="0"
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><TR
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><TH
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COLSPAN="3"
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ALIGN="center"
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>Guide to Managing Media and Public Relations in the Linux Community</TH
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></TR
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><TR
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><TD
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WIDTH="10%"
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ALIGN="left"
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VALIGN="bottom"
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><A
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HREF="emphasize_core_msgs.html"
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ACCESSKEY="P"
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>Prev</A
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WIDTH="80%"
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VALIGN="bottom"
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></TD
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><TD
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WIDTH="10%"
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ALIGN="right"
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VALIGN="bottom"
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><A
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HREF="speaking_opps.html"
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>Next</A
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></TD
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></TR
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></TABLE
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><HR
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ALIGN="LEFT"
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WIDTH="100%"></DIV
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><DIV
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CLASS="chapter"
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><H1
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><A
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NAME="trade_show"
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></A
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>Chapter 7. Working the Trade Show</H1
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><DIV
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CLASS="TOC"
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><DL
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><DT
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><B
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>Table of Contents</B
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></DT
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><DT
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>7.1. <A
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HREF="speaking_opps.html"
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>Arranging Speaking Opportunities</A
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></DT
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><DT
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>7.2. <A
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HREF="getting_attention.html"
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>Getting Media Attention at Trade Shows</A
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></DT
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><DT
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>7.3. <A
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HREF="planning_trade_show.html"
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>Planning for a Trade Show</A
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></DT
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><DD
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><DL
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><DT
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>7.3.1. <A
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HREF="planning_trade_show.html#pre_show"
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>Before the Show</A
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></DT
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><DT
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>7.3.2. <A
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HREF="planning_trade_show.html#during_show"
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>During the Show</A
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></DT
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><DT
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>7.3.3. <A
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HREF="planning_trade_show.html#post_show"
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>After the Show</A
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></DT
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></DL
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></DD
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></DL
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></DIV
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><P
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>Speaking engagements at appropriate industry functions will
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garner increased visibility and media coverage. One of the
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easiest ways to gain credibility is to participate as actively as
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possible in trade shows, industry gatherings, and seminars. You
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must choose these events carefully, distinguishing between those
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that are worthwhile and those too small to matter. Keep in mind,
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the larger the gathering, the more competitive the speaking
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application process.</P
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></DIV
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><DIV
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CLASS="NAVFOOTER"
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SUMMARY="Footer navigation table"
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CELLPADDING="0"
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CELLSPACING="0"
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><TR
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><TD
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WIDTH="33%"
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ALIGN="left"
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VALIGN="top"
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><A
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HREF="emphasize_core_msgs.html"
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ACCESSKEY="P"
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>Prev</A
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></TD
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><TD
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WIDTH="34%"
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ALIGN="center"
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VALIGN="top"
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><A
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HREF="index.html"
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ACCESSKEY="H"
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>Home</A
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></TD
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><TD
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WIDTH="33%"
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ALIGN="right"
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VALIGN="top"
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><A
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HREF="speaking_opps.html"
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ACCESSKEY="N"
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>Next</A
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></TD
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></TR
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><TR
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><TD
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WIDTH="33%"
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ALIGN="left"
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VALIGN="top"
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>Don't Forget Emphasizing Core Messages</TD
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><TD
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WIDTH="34%"
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ALIGN="center"
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VALIGN="top"
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> </TD
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><TD
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WIDTH="33%"
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ALIGN="right"
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VALIGN="top"
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>Arranging Speaking Opportunities</TD
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></TR
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></TABLE
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></DIV
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></BODY
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></HTML
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> |